E-Commerce Inline Content

Stand out in a sea of content.

Nearly half of consumers...

state that high-quality product multimedia (such as videos, 360-degree images, augmented reality) has persuaded them to purchase something they initially didn’t think they needed or wanted.

Also known as below-the-fold content, rich content, A+ content; inline content has multiple aliases with the same purpose: increase engagements and conversions across all your channels.

Having a centralized syndication service for rich content allows brands to aggregate all their product and brand videos, photos, hotspots, tech specs and more to simplify their module creation and distribution.

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E-COMMERCE INLINE CONTENT

E-Commerce Inline Content

Stand out in a sea of content.

Nearly half of consumers...

Also known as below-the-fold content, rich content, A+ content; inline content has multiple aliases with the same purpose: increase engagements and conversions across all your channels.

Having a centralized syndication service for rich content allows brands to aggregate all their product and brand videos, photos, hotspots, tech specs and more to simplify their module creation and distribution.

Recommendations

Adopt a centralized inline builder

Verify your retailer partners accept simple ingestion of rich content. (ex: JavaScript)

Confirm engagement analytic capabilities

Utilize multiple rich content modules based on product types

Ensure omnichannel consistency across retailers, DTC site and sales assets