Where Wedding Guests Browse and Buy Gifts

In the past, most wedding gifts were purchased in a brick-and-mortar store. That’s no longer the case.

0%

of wedding guests shop for gifts online

0%

shop directly through the registry or wedding website

The younger the shopper, the more likely they are to shop for wedding gifts online.

0%

of Gen Z'ers shop for wedding gifts online

— compared to 49% of Boomers.

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