ORCHESTRATION LEVEL THREE
Content Consistency
Quality content across all your channels.
Level 3 is when product content processes start to smooth out.
Organizations at Level 3 have established a single source of truth, often via a PIM system, that ensures the accuracy and consistency of product content without manual work for their team.
This streamlined workflow leads to growth in the market and helps brands establish themselves as a trusted option for consumers.
LEVEL THREE
Characteristics
Established single source of truth
Notable revenue streams across your omnichannel presence
Trusted brand in the market
LEVEL THREE
Recommendations
Improved content quality and consistency have ancillary effects on your business.
Not only do you see a steady flow of conversions and revenue from your content, but now you can extend your content use cases to enhance your sales processes and product portfolio exposure.
By eliminating duplicative, manual work for collateral creation, unlocking channels where recipients of all sizes come to you, and building upon your content foundation, you can close deals faster and convert more quickly.